More than Electric: Why Karma EREVs Are The Superior Choice in Luxury Vehicles
Luxury and exotic EVs (electric vehicles) and hybrids are increasingly appealing to car buyers, and Karma Automotive’s 3rd Generation Revero, upcoming Gyesera sedan and Amaris coupe ideally fit the bill for those seeking a no-compromises combination of performance, efficiency, beauty and exclusivity.
Karma’s approach to hybrid distinguishes itself from the rest of the pack with four powerful letters: EREV. EREV stands for Extended-Range Electric Vehicle, and this unique solution is emblematic for our future-thinking company which innovates outside the box to deliver better experiences. Also unique from our competitors, our vehicles are American-made with headquarters in Irvine, California and production facility in Moreno Valley, California.
At Karma Automotive, we believe the perfect vehicle exists when convention is eliminated, rules are challenged, and expectations are recalibrated. We pursue innovation with artistry, performance with luxury, and an otherworldly driving and ownership experience.
What is a Karma EREV?
At Karma, we like to say EREV is just better. Karma EREVs are for those who desire to drive with zero emissions, as well as those who want the freedom to go wherever they want, whenever they want.
Karma’s EREVs offer up to 80 miles of all-electric, zero-emission driving on the highway, powered exclusively by electric traction motors. When the battery runs low, a built-in gasoline-powered generator seamlessly sustains the electric battery, extending your total range up to 360 miles. This dual-power solution eliminates range anxiety by giving you the freedom to recharge at a public charging station or refuel at any gas station. With Karma, your experience is still full of adrenaline, luxurious at every touchpoint, and unstressed by range anxiety.
Backed by over a decade of development, Karma is a pioneer in practical range-extender technology. Karma EREVs deliver the efficiency of a rechargeable battery with the convenience of refueling with gasoline if desired, ensuring that you never have to compromise on power, adaptability, or the premium driving experience.
Why choose a Karma EREV over a hybrid vehicle, plug-in hybrid, or other electric luxury vehicle?
With a KARMA EREV Powertrain, the battery and generator can work together or independently to provide electric power. In Stealth Mode, the battery is solely responsible for powering the wheels and provides a near-silent ride that still offers zero-emissions and high-performance. If driving in Sustain Mode, the generator is used to power the vehicle, with the battery acting as a buffer to provide quick, instantaneous power. Finally, in Sport Mode, both the generator and battery operate at full power. Together, providing exhilarating performance and peak vehicle acceleration when initiated.
Even when the battery is depleted, you will still retain the benefits of a standard electric vehicle when the gas generator is engaged, such as instant torque, smooth acceleration, and no clunky gear shifts. With Karma EREVs, the generator can always run at its optimal RPM, giving you the most efficiency. In addition, our EREVs have a simplified mechanical design with fewer moving parts, which reduces weight, complexity, and maintenance costs.
Because of the Karma EREV technology, you’re liberated by possibilities with the grace of an electric vehicle and the freedom to go farther.
We are more than a luxury brand of electric car. When you choose a Karma EREV, you don’t have to compromise performance, and you also don’t have to compromise ultra-luxury. Whether it is our Revero 4-door sedan; upcoming 2-seater Karma Amaris coupe;our state-of-the-art, revolutionary new segment GT-UV Karma Ivara; or highly-exclusive Gyesera or Invictus, Karma Automotive crafts unforgettable experiences meant to awe drivers and onlookers alike, built with American ingenuity and crafted with vision.
Superior Performance Meets Ultra Luxury: Karma’s Unmatched Model Lineup
Our Karma Revero sedan-style EREV is the epitome of style. Revero is an invitation to step into the extraordinary, to begin a new chapter, to leave a lasting impact on the world. The name means constant effort and continuous improvement. With a soul-stirring design, Revero is a harmonious balance of energy and serenity. Meticulously crafted and embodying the essence of luxury, the Revero has a dramatic exterior that was inspired by aerospace. And with 80 miles of pure electric range for daily use, and 280 additional miles provided by the generator (for a total range of 360 miles), you’ll be turning heads from all angles.
Get in the driver’s seat and experience Revero today.
Exhilarating performance with intense road presence, the Karma Invictus truly is unconquered. Each Karma vehicle that carries the Invictus name symbolizes its uniqueness and pinnacle of craftsmanship. Karma Invictus takes an intense and visceral persona, amplifying its performance with a sharpened chassis paired with bespoke exterior and interior appointments to create a new identity. Uniting picturesque natural form with brilliant technical innovation, Invictus is limited to just 30 examples worldwide. But those who dare to become unconquerable can register their interest.
The Karma Kaveya challenges the ordinary and pushes the boundaries of what is possible. The driving experience is powerful, emotional, and unlike anything before it, especially when it comes to the ultra-luxury, exotic car market – let alone electric vehicles, PHEVs, and hybrids. With butterfly doors, signature Karma target headlights, and stealth tech – our “reductionary” approach to hide features when they aren’t in use – Kaveya is the epitome of distinctiveness.
For those who channel strength, resilience, and the ultimate embodiment of living life with purpose and determination, the Karma Ivara is establishing a new segment of multi-terrain capable vehicles with the GT-UV, or Grand Touring Utility Vehicle. Its signature Comet Line draws exotic proportions, projecting an otherworldly boldness without sacrificing safety and performance, truly unseen before in the ultra-luxury segment.
As the apex of the Karma evolution and the bridge to the future, Amaris is our first-ever 2-door coupe, and merges sophistication with timeless GT proportions and exhilarating driving dynamics. “Amaris” is a translation of “immortal,” and is the next-generation of exclusivity, high performance, and efficiency.
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About Karma Automotive
Karma Automotive is America’s only full-line ultra-luxury vehicle manufacturer, and a pioneer of EREV (Extended-Range Electric Vehicles) which it manufactures at its Karma Innovation and Customization Center (KICC) in Moreno Valley, CA. Its Executive, Product Development, and Design headquarters are located in nearby Irvine, CA. The Karma portfolio embodies California’s spirit of innovation and entrepreneurial boldness, reflected by the signature Comet Line which is the central hallmark of Karma’s new design language. Sales of the 3rd Generation Karma Revero sport sedan, the world’s first luxury EREV plug-in hybrid, are now underway in the USA and EU, offering luxury balanced with conscientiousness delivered without compromise. Sales of Revero’s ultra-exclusive, performance-tuned stablemate, Karma Invictus, are now also underway, followed by the Gyesera four-seater in Q4 2025. The Karma Kaveya super-coupe, with up to 1,000HP and butterfly-doors, will arrive in 2027, incorporating SDVA (Software-Defined Vehicle Architecture) developed with some of the world’s leading technology companies. Further, Karma Automotive will provide Tier 1’s and Original Equipment Manufacturers (OEMs) with business-to-business SDVA solutions, as it does today with Karma Connect, its proprietary Vehicle Data Management and Over-the-Air services platform, which presently provides services to the world’s second largest OEM. Karma Automotive’s dealer network spans North America, Europe, South America and the Middle East.